Ignite international business potential. Connect with the world.
Create sustainable profitability.
At Cross-Culture Connections, we offer customized training platforms, personalized coaching, and riveting speaker presentations
to give you and your team the skillset you need to communicate across cultures like pros.
Turn challenges into opportunities - build profits - create sustainable relationships
“In today’s global market, your competitive edge and business success lie in understanding and engaging with people from diverse cultures.”
- Dr. Kristina Wachter,
Cross-Culture Connections Founder and CEO
A Bit About Dr. Kristina Wachter
When cultural differences threaten to derail global business opportunities, organizations worldwide turn to Dr. Kristina Wachter, the pioneering force behind the revolutionary Culture SPIN Method™. Named one of the most influential voices in cross-cultural communication, Dr. Wachter transforms how global organizations approach cultural diversity—turning potential barriers into bridges for extraordinary growth.
As CEO of Cross Culture Connections and a riveting keynote speaker, she electrifies audiences with her ability to decode the invisible cultural dynamics that make or break international success. Her signature approach combines cutting-edge research with unforgettable real-world applications, leaving audiences with practical tools they can implement immediately.
Dr. Wachter's groundbreaking work spans continents and contexts—from helping Fortune 500 companies navigate complex cross-border mergers to empowering startup teams to thrive in new markets. A best-selling author and award-winning professor, she brings the perfect blend of academic rigor and street-smart business acumen to every engagement.
Organizations don't just learn from Dr. Wachter—they experience profound transformation. Through her proprietary Culture SPIN Method™, developed from years of in-the-field research across six continents, she equips leaders with the cultural agility to forge authentic connections that drive sustainable growth. Her dynamic approach has helped organizations increase international market share by up to 40% and improve cross-cultural team performance by over 60%.
Whether she's leading a Fortune 100 executive workshop or delivering a convention keynote, Dr. Wachter doesn't just teach cultural fluency—she catalyzes the kind of deep organizational change that turns cultural diversity from a challenge into a competitive advantage.
Would you like me to adjust any particular aspects of this bio to better highlight specific elements of your expertise or impact?
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For speaking engagements, email me at kristina@crosscultureconnections.com
Professional Bio
Founder, Dr. Kristina Wachter, is a cross-cultural communications strategist and global educator who helps organizations unlock sustainable success through cultural agility. Her proprietary Culture SPIN Method, backed by years of academic research and on-site experience across continents, provides a riveting, hands-on approach to building the vital skills needed to navigate cultural diversity.
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In our borderless economy, Wachter demonstrates how cultivating cultural fluency expands an organization's potential by fostering trusting relationships worldwide. Her expertise equips individuals and teams with the skills to forge meaningful connections across cultures, driving change and sustainable global growth. With her proven methodology, she spins cultural obstacles into competitive advantages.
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Dr. Wachter draws from her extensive experience as an award-winning professor, best-selling author, keynote speaker and CEO of Cross Culture Connections. Her real-world insights ensure organizations gain the confidence to capitalize on the opportunities presented by cultural diversity.
What People Say
Kristina Wachter is a wonderful professor! She is amazing, and engaging ...she made it [the course} so much fun!
Dr. Wachter's [keynote] presentation was fantastic!
Thank you, Professor Wachter for a great class...unique and diverse experiences!
How NOT to lose millions in thirty seconds
Bridge the cultural gaps that could jeopardize your deals—starting now!
The Culture SPIN Method 4-step toolkit equips you with a skillset you need to succeed across cultures.
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Proven Expertise: Dr. Kristina Wachter’s trademark method is built on over 25 years of comprehensive research and hands-on global experience
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Tailored Solutions: Customized to fit your unique cross-cultural challenges, starting from your current position.
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Global Reach: The Culture SPIN Method is trusted and currently available in 54 countries.
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Wide Impact: Thousands of students have benefited from our expertise.
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Worldwide Collaboration: Engaged with experts and partners from every continent.
About My Book
Culture SPIN: Your 4-Step Toolkit for Global Leadership and Cross-Culture Success
Traveling globally? Cultural gaps undermine success. This book bridges those gaps—now. The 4-step Culture SPIN Method will show you how to make lasting human connections to rapidly build networks, increase profits, and drive growth. Don't let cultural barriers stand in your way. Spin culture gaps into business wins.​
INTERNATIONAL BESTSELLER BOOK
​Learn more
Credibility and Track Record
Professional Experience
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Associate Professor (adjunct) 2015 - Present
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Founder and CEO: Cross-Culture Connections LLC (CCC) 2022 - present
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Community Engagement Director and Volunteer Director 2014 - present
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Consultant January 2019 - present
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Director of Communications 2011 - 2012
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Adjunct Professor 2001-2009
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Research Associate 2005-2009
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President/Founder/Grant Writer 2005 - 2006
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Co-Owner 2004 - 2007
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Instructor 1999 - 2000
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Teaching Assistant/Discussion Leader 1998 - 1999
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Teacher 1993 - 1996
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Instructor, Business Communications, Adjunct Faculty 1993 - 1995
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Home Care Services Education Coordinator 1993
Professional Affiliations, Awards, Memberships, and Specialized Training:
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International Association for Business and Society
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International Society of Female Professionals
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ResearchHer Ambassador, American Cancer Society
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Outstanding Professor, Students’ Choice, 2019, 2022
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American Educational Research Association
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American Education Studies Association
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Unlock the Power of Cultural Intelligence
I've felt the challenge of being in a completely alien environment, not understanding the actions and traditions around me. This culture shock is a common pitfall for many business professionals, leading to significant setbacks. However, equipped with the right cross-cultural training, these situations can be navigated successfully. I offer a four-step strategy, the "Culture Spin Method," which I developed alongside global experts. This method prepares you to effectively understand and integrate into new cultural settings, enhancing both personal growth and business success. With information so accessible today, there's no excuse not to be prepared. Let me help you build your cultural playbook and take your professional endeavors to the next level.